If your local SEO campaign doesn’t generate enough new leads to hep you reach your goals, give us a call. Let’s talk about how we can develop the right Internet marketing and SEO strategy to get you on the track to generating cost effective local leads from your website.
Include basic features in your website that consumers would look for. Tell who you are on your “About Us” page. Consider including a photo of you and your employees, and mention any official certifications you have. On a “Services” page, include lists of the main things that you do and what payment options you accept. On your home page, list the names of cities and neighborhoods where you provide services; if those location names aren’t used on your website, you’re less likely to show up in search results when people seek your type of contracting service for their area. On your contact page, include your address, if you allow people to come to your place of business, and include your phone number. Include a contact submission form if you consistently check your email — otherwise, don’t include it. Many contractors neglect checking their email. If you’re in that category don’t frustrate your potential clients by making them think you can be contacted that way. Include a page of testimonials and quote some of your clients who are willing to provide references for you.
Local contractors have it difficult when it comes to online marketing. They are typically sole proprietorships or small, family-owned businesses, and cost-conscious. Owners and managers of these contracting companies typically don’t have a lot of time to devote to marketing activities, which they must do themselves while keeping their promotion budgets as low as possible. Local contractors are increasingly reliant upon a combination of word-of-mouth client referrals and search engine referrals. Word-of-mouth can grow naturally, but search engine rankings won’t always happen without intentionally feeding and watering a company’s online presence.
Unnatural links to your site are placed there to make your site “look more popular” to search engines. Only natural links are useful for the indexing and ranking of your site. Florida SEO Hub always performs all SEO with this in mind. we build your site with a logical link structure. Every page should be reachable from at least one static text link. This is what Google wants and so we provide that for you in all the SEO work we perform.
In my opinion, this is good news because it takes out the guess work and ensures that all businesses are playing from the same set of rules. Make your primary category the one you feel best represents what your business is. Select additional categories that your business is. I don’t think order matters, but a good rule of thumb is to rank them in order of importance.
A website is not just a medium for representation of your company in , it is a form of media from which everybody can acquire information. You can use this media to sell advertising space to other businesses.
Whether you own a restaurant, a real estate agency, a dental office, or a dog boutique; a socially adept, mobile-first, locally identifiable digital business identity is essential to remain competitive and relevant in today’s age of connectivity.
For years getting found in the organic rankings on page one was a pretty sure-fire way to generate a lot of new visitors and business. As they always do, things have changed. Now it takes strong marketing language to be the site selected from the organic rankings. Our SEO company will create your website with marketing messages, a funnel, and a strategy to convert visitors to leads.
For local SEO projects, the aspect of reporting is a vitally important component. Having a report which not only outlines the steps taken, but the results achieved and the recommended steps to take in the future ensures the client is getting a comprehensive look at their search marketing for future benefit. It is important for local SEO companies to always look towards where they can take a campaign in the future or how they can maintain the rankings achieved.
Content marketing is important because it is how customers find out what services to buy. Good content can highlight your service and keep it on the customer’s radar during the buying cycle, from the discovery of the service to the final decision. Even if your business receives personal contacts, referrals, and recommendations from most of its clients, people who want to do business with your business will search online to learn more about you and what’s being said before a customer decides to buy.
However, it’s not all doom and gloom. Unless your service is truly atrocious, bad reviews, statistically speaking, tend to be far and few in-between. To get started, copy your Google review link. Go to your Google map listing, click “more information” and copy the direct link you find there. Share this link over your social media channels to encourage reviews. You can also create a landing page on your website that leads directly to your Google Maps listing review form.
It is the goal of Multimedia Services to maintain this institution’s high standards by offering instructional enhancement, promotion of college activities and events, interdepartmental communications and training, and community outreach. We strive to maintain COD’s commitment to excellence and encourage all units of the college to contact us for needs assessment and implementation of communication and education strategies.
Your content can also be found by search engines and appear high in the search results local cities/towns, reaching potential customers through social media which you would never have reached yourself.
Submit the Request for Loaner Equipment Form at least one business day in advance. We do not accept walk-in, on-the-spot requests! Requests received after noon on Friday will not be processed until Monday. Please plan ahead.
Europe’s most advanced MMS market has been Norway, and in 2008, the Norwegian MMS usage level passed 84% of all mobile phone subscribers. Norwegian mobile subscribers sent on average one MMS per week.
Local businesses can further increase their rankings and visibility by using Google +, which has become a key component of local SEO. We can get your business to be listed where most of the traffic occurs so you can benefit from getting more customers.
Two places where you should focus on getting reviews are your business’s Facebook page and Google My Business page. These are big ones. Many people turn to social media to see what their friends and family think about a business, so having good reviews on your business’s Facebook page can help to draw in prospective customers. Getting positive reviews on your Google My Business page is crucial because these reviews show up on Google when someone searches for your business.
Google has also recently indicated that one in three US mobile queries is now ‘local’ and 87% of people use their phone when on the go. Google also found that 95% of mobile users look up local information on their phones and the primary functions are calling or visiting a business.
Colibri Digital Marketing generates targeted leads to websites that convert visitors into customers using digital marketing best practices for clients who value the triple bottom line of people, planet, and profit.
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That’s why you need a SEO strategy built specifically for your business. This is especially true when engaging in Local SEO. Having competitors in your backyard makes a huge difference in the strategy and tactics used to outsmart, outrank, and outperform your opponents. (Did I just plug Survivor?)
One of the easiest ways to stand out on Google Maps is to add a photo to your Google My Business listing. Choose a good photo of your business that’s on your website or highlights your business. You can add more than one photo so choose ones that will entice customers to come to your business.
Keep in mind that Googles algorithms can distinguish natural links from unnatural links. Natural links to your site develop as part of the dynamic nature of the web when other sites find your content valuable and think it would be helpful for their visitors.
Fully populate each and every relevant section so that your listing is complete. If you’re a service business and don’t have a location customers or clients can visit, don’t worry; you can choose to hide your physical address as you’re setting up your Google My Business listing.
Our analysis spans strategies for optimizing both on-page and off-page elements for a local search engine optimization campaign. We take a look at how the local SEO company merges efforts within a page and outside of a page in order to communicate to major search engines the relevancy of a particular page to keywords which are often used by local web users.
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Whether you use our manual citations team or aggregator submissions, our citation-building services can push your data to thousands of online business directories, mobile apps and mapping services worldwide, ensuring NAP consistency and higher visibility in local search.
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Unnatural links to your site are placed there to make your site “look more popular” to search engines. Only natural links are useful for the indexing and ranking of your site. Florida SEO Hub always performs all SEO with this in mind. we build your site with a logical link structure.
This is the online advertising agency that actually kick-started my local business. Few years ago I figured out that there is a shortage of home cleaning service in town. So I registered a company and hired two guys on hourly rate to clean windows, scrub…