Lucid is a full service website design and marketing firm that focuses on Miami, FL area businesses and websites. Their internet marketing services include search engine optimization (SEO), search engine marketing (SEM), social media strategy, and email marketing. They are also a full-service web development agency that can create mobile apps and interactive websites. Their focus is on creating beautiful, fully responsive websites that are compatible with all kinds of devices including phones, tablets, and desktop computers – all at an affordable price.
Working with Steve has been a God send. Florida SEO Hub understands what is needed for the marketplace. Great pricing with excellent and fast service. Thanks again Steve for taking a burden off our companies shoulders
Since you’re using a Schema template, you’ll get penalized pretty quickly if your site has inconsistent information across the web, so be absolutely sure that any other references to your site, and any other profiles you might keep, have exactly consistent information.
If you want to utilize paid ads as part of your lead generation and SEO campaign, our advertising team members are Google partners, so you know they know what they’re doing and can help you increase your lead flow.
Google My Business (GMB) is considered a directory, but it’s a biggie, so it deserves its own section. It’s very important for local businesses to claim their Google My Business (and Bing Places for Business) page. It’s free and can get you incredible exposure if you’re optimized enough to show up in Google’s local three-pack:
Keeping up with social media and know what works to help promote your business can be a daunting task. We can help you on all the social networks relevant to your business and we typically do that in the following ways:
Similarly, someone in the Mission who might be searching for something as innocuous as “top rated restaurants near me,” without a particular cuisine in mind, might be glad to find Charlie’s even if it isn’t strictly related to the search. What matters, in these example cases, is the context for the search and its intended function, and that’s exactly what sets Local SEO apart. In fact, a recent Moz investigation found that physical proximity to the searcher has already become the new top local ranking factor.
Second, digital marketing is a huge part of the success of any SEO program. If the team that does your search engine optimization doesn’t know how to create an effective Internet marketing strategy, you won’t succeed. Your site must turn site visitors into leads and ultimately into revenue and marketing is the way to make this happen. We employ SEO specialists, CDMP’s, professional writers and SEO website design developers so we can be sure our clients succeed.
Reputable industry citations. One of the most important components of Google’s local ranking algorithm are business listing citations. We build/standardize citations from well-established and authoritative portals (i.e., Yelp, Yellowpages, etc).
Be sure the links to your site and within your site use your keyword phrases. In other words, if your target is Los Angeles home buyers, then your link’s title should be “Los Angeles home buyers” instead of “Click here.”
After receiving a confirmation message, requested equipment must be picked up in Seeley Mudd 110, Mon-Fri 9am – 5pm. You are responsible to tell us if you notice anything out of the ordinary before the equipment goes out.
Google does not report on keyword ranking for local business listings. The information provided by Google will include the number of views and clicks your listing have generated over a specific time period.
Google’s definition of local is, “ …based primarily on relevance, distance, and prominence. These factors are combined to help find the best match for your search.” You have control over 1 out of 3 of these factors, prominence.
After your on-site SEO structure is intact, our next step is to start optimizing off-site. Off-site SEO is tricky and if done wrong could cause your website to be flagged or even banned from major search engines like Google. Our in-house South Florida SEO experts will put together a well structured campaign that will deliver trackable results. We will track all local South Florida keywords using our internal SEO software and provide a full report for you to review every month. You will start to see results in two months after we launch your SEO campaign.
You should also be embedding a map link, like from Google Maps, into any relevant page. It can increase foot traffic, it’s best practice, and since it’s so easy to do, users may question its absence if you did choose to omit a map for any reason.
You must start with a clear understanding of who your most desirable customer is and then understand how that customer will search for your company online. We find that most website design and SEO companies are not prepared to take the time to understand these most basic objectives and principles. These principles are very important for producing the best local SEO results for your customers.
Europe’s most advanced MMS market has been Norway, and in 2008, the Norwegian MMS usage level passed 84% of all mobile phone subscribers. Norwegian mobile subscribers sent on average one MMS per week.
A student-initiated multimedia unit available for use by all currently enrolled OSU students and faculty. Our primary mission is to provide multimedia facilities, equipment, and technical support for students and faculty producing and presenting academic work.
Handset Configuration: Unlike SMS, MMS requires a number of handset parameters to be set. Poor handset configuration is often blamed as the first point of failure for many users. Service settings are sometimes preconfigured on the handset, but mobile operators are now looking at new device management technologies as a means of delivering the necessary settings for data services (MMS, WAP, etc.) via over-the-air programming (OTA).
Relevance is dependent on what the searchers intent is, while distance is based entirely on where the user is located when searching as well as their proximity to you and other relevant competitors. Working to increase your nonprofits prominence will naturally help with the other 2 factors.
Our Multimedia Services team is committed to satisfying digital media communications for our faculty, staff, students, and administrators. Our mission is to provide support and assistance in all aspects of multimedia, video production and editing, audio production services, as well as media distribution services that include streaming media, video, and interactivity.
In many markets we still have openings for roofers, fencing companies, mold remediation and removal companies, gutter contractors. There’s also some availability for HVAC contractors and replacement window companies. We only work with specialty contractors, not general contracting.
Great article! Glad to see you covered other important local listings sites other than just Google and Bing. We use Moz Local as well. Great tool to make sure you’re covering the entire table of local listings. I would also include adding your location into your Meta descriptions and titles where you see fit.
Local SEO has grown significantly over the last few years, particularly given the rise of smartphone usage and better connectivity while out and about. Although it has a lot of similarities with organic SEO, it’s ultimately very different.
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If the thought of coding freaks you out, you can also use Google’s Data Highlighter to mark up content with your mouse. (Note that your website will need to be set up with Google Search Console in order for this to work.)
Content marketing is important because it is how customers find out what services to buy. Good content can highlight your service and keep it on the customer’s radar during the buying cycle, from the discovery of the service to the final decision. Even if your business receives personal contacts, referrals, and recommendations from most of its clients, people who want to do business with your business will search online to learn more about you and what’s being said before a customer decides to buy.
One of the primary objectives of search engines such as Google, MSN Bing, and Yahoo is to make sure that Internet searches deliver the desired results. Those search engines are constantly changing the criteria that they use to deliver Internet search results. To suceed as a strategic media successful Tampa SEO website development companies must understand what the search engine wants and what the search engine considers ethical to delivering consistent top-ranking results for their clients. The best local SEO companies in Tampa, Orlando, Clearwater or Sarasota will immediately identify and modify their client’s web sites to comply when a search engine changes its search criteria.
Our team is constantly evolving as internet marketing trends are constantly being changed along with search engine algorithms constantly being tweaked. It is critical that you engage a team who is not only knowledgeable, but passionate. One who truly enjoys staying up to date on the latest trends, fads, and algorithm updates.
Links help Google and other search engines find your site and can give your site even greater visibility. Reputation is a big part of how Google sees your website and company as an authoritative website. We offer reputation marketing as a prime service with a platform that’s unrivaled in the industry. The reason reputation is SO important for any practice or business is because reviews online are now, trusted as much as a referral from a friend or family member.
The number one reason that most contractors want a website is for lead generation. Local SEO is a combination of building a website that provides Google with what it needs and the user with what he or she wants. A website cannot be built strictly to attract Google, or it will not be effective at turning site visitors into qualified leads. Local SEO techniques done well will get you found on page one of the SERP’s (search engine ranking pages), drive quality traffic to your site and turn that traffic into qualified leads.
This comes from our latest Search Engine Optimisation Best Practice Guide, an in-depth report that’s invaluable for anybody working in digital marketing, looking to appoint an SEO agency, or simply trying to secure better search engine rankings.
If you are looking for SEO firms in Colorado Springs or Denver you don’t want search results listing several firms from Chicago, Illinois. That’s where Google steps in. Google’s search algorithm is able to detect when search queries and information are local to the user. Since Google favors local results, it is essential to include local SEO on your website in order to be visible to your audience.
Unfortunately, I was a customer of Local Lighthouse and experienced poor customer service and misrepresentation of services purchased. The persons in which I worked with were not consultative, instead they were combative to requests for understanding and opportunity for content improvement. Access to their reporting…
A responsive web design simply means that your website has been constructed so that all of the content, images and structure of the site can be viewed the same way on any device. For instance, when a user accesses a site on their desktop, they are getting the full view of your website. In the same aspect, when that same user goes to visit the site from their smartphone or tablet, your website will retract to fit on the smaller screen they are using and will run properly. This way, your call to action can be seen, regardless of the screen size in front of your audience.
Get professional help. It may be worthwhile to engage a professional search marketer to check out your online health with a local SEO audit. There are a variety of technical issues that can limit a site’s effectiveness in search engines. It might be worthwhile to have it checked out by a pro, upfront, and resolve anything that could hold you back. At minimum, sign up for Google Webmaster Tools and Bing Webmaster Tools accounts and see if they have suggestions for improving your site or if their bots are having trouble spidering your site’s pages.
Local contractors have it difficult when it comes to online marketing. They are typically sole proprietorships or small, family-owned businesses, and cost-conscious. Owners and managers of these contracting companies typically don’t have a lot of time to devote to marketing activities, which they must do themselves while keeping their promotion budgets as low as possible. Local contractors are increasingly reliant upon a combination of word-of-mouth client referrals and search engine referrals. Word-of-mouth can grow naturally, but search engine rankings won’t always happen without intentionally feeding and watering a company’s online presence.
Does your website have the chops to rank for all this? Or does your site rank for your hometown and that’s about it. Or has your online marketing company convinced you that SEO for contractors is difficult and takes a long time, and that all you need is SEM / PPC?
Sign up for Google Analytics. It’s free. Google Analytics provide you with statistics about your visitors, including which sites referred them, what city they’re in, what search phrases they used to find you, and much more.
I should of researched this before i signed up with Tim at ezlocal. Bad customer service, if i have a question it takes multiple emails or phone calls to get a response.nI had a issue with google and my listing and i had to call…
With all the websites for consumers to visit, marketing efforts had to be altered in order to keep up with the changing pace. At this point, digital ads started popping up online and firms such as ours became a necessity to businesses. As everyone began to create email addresses and social media accounts as a means of communication,newer marketing efforts surfaced such as: