Contractor SEO (short for search engine optimization) is a little different than SEO for a shopping site or other website that does not need to focus on generating sales leads. SEO for a contractor’s website needs to be very local, down to each zip code that the contractor works in.
I worked with Vincent on a number of projects. His team has an amazing ability to take your vision and transform it into an online tool used to represent your business. They were always very prompt to respond and great about completing updated requests in a timely fashion. Month over month we saw an increased ranking with all search engines with little to no paid advertising. With Vincent’s help in increasing our web presence, we have experienced continuous growth of the practice over the years. An extreme asset to any company.
Besides the usual Los Angeles SEO tactics, Coalition Technologies is also an innovator where we define our industry’s best practices. We are constantly researching and developing new and better ways to optimize your site.
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Internet marketing can make the difference in success or failure for any contractor. The goal of any local SEO program for contractors is to get your company occupying as many spots on page one of the search engine results as possible. Let’s use a roofer as an example. When someone searches roof repair in your area we want your website to appear high in the organic rankings, the local maps and if your budget allows, in the paid ads. Imagine how many leads and new jobs you’ll get when your website appears 3 times on page one of the results. Now that’s what we call great contractor SEO service!
As a standard, we don’t usually take on other clients within a vertical market within the same location or target region. It’s unfair to our clients, and it ends up creating more work for us. We don’t like extra work.
If you don’t understand the technical side of a blog, you will think its unnecessary. In hindsight a blog helps boost your rankings among the search engines. A quality written and optimized blog (like the one your reading) allows you to rank for a variety of search terms that correlate to your business. Which ultimately means a LARGER audience.
Through the massive online promotion of your remodeling and construction services, customers will find and call you directly. Imagine, exclusive construction leads direct to your phone! This is a proven system. The longer you use the 99 Calls Lead Generation System, the more leads you receive each month! In addition, 99 Calls will help manage your online reputation and assist you in obtaining those ever important online reviews!
They look pretty similar, right? But, as you can see, the SERP for a local contractor has that little bit of text that says ‘sponsored’ right at the top. That means someone is buying AdWords from Google to show up here.
SEO may generate an adequate return on investment. However, search engines are not paid for organic search traffic, their algorithms change, and there are no guarantees of continued referrals. Due to this lack of guarantees and certainty, a business that relies heavily on search engine traffic can suffer major losses if the search engines stop sending visitors. Search engines can change their algorithms, impacting a website’s placement, possibly resulting in a serious loss of traffic. According to Google’s CEO, Eric Schmidt, in 2010, Google made over 500 algorithm changes – almost 1.5 per day. It is considered wise business practice for website operators to liberate themselves from dependence on search engine traffic. In addition to accessibility in terms of web crawlers (addressed above), user web accessibility has become increasingly important for SEO.
The days of flipping through a phone book to find a service are long gone. To be a relevant option for most consumers you need an online presence. We help your customers find you quickly and easily. This results in more leads and allows you to close more sales.
Ask some SEO companies about SEO and they’ll try and blind you with science and confuse you into thinking it’s a black art. Say to some companies what is SEO and two hours later you’ll be none the wiser. Not so here at Red Evolution. We love seeing the light bulb go on when our clients get it. We prefer our clients to not only know what we are doing for them, but why!
Many professionals in this industry still find it challenging to explain to someone in a different field exactly what they do. Then again, when my wife, a nurse, comes home and tries to share stories and challenges from her day, I feel like she’s speaking a foreign language. So maybe it’s the same for any profession.
We build, rank and maintain our Exclusive Network of High-Converting web properties. We DOMINATE, even in Highly Competitive Markets! Stop sweating SEO and Start Growing Your Business with Exclusive Local Leads TODAY!
Simply put, in the words of SEO.com, “it is the job of the SEO specialist to make your website show up at the top of the search engine results. Ten years ago that job looked a lot different than it does now, and it requires a whole new skill-set from what was needed back then.
Basically, the citations are one of the things which seem inconsequential but with a combination of local SEO, it becomes consistent. If you are already having your own website then it is not necessary to get another but getting the ongoing SEO services for the contractors will lead you to get the real potential clients.
As you probably noticed, successfully marketing your contractor company is more difficult than it was in the past. Nowadays you can’t expect word of mouth, door hangers and radio advertising to drive enough clients to keep the lights on and your crews busy. Fortunately for you, if generating more leads is your goal then you came to the right place. Our lead generation service was created with one goal in mind: drive more quality leads. Because when we do that successfully, you will schedule more estimates, make more sales and your revenue is going to skyrocket.
Get more reviews and ratings. Your rating value won’t affect your rankings, but the total numbers of reviews you have on various sites like Yelp, CitySearch, Yellowpages.com, Google+, and Superpages can affect your ranking value. Ratings and reviews are still going to strongly influence whether people choose to become clients or not, similar to how trust seals can help increase consumer confidence for your business. You can positively influence your ratings by asking your satisfied clients to review you online — suggest a specific site for them to do so. Also, closely monitor your reviews and respond to negative reviews by trying to calmly explain, apologize, or make up for instances where people posted disappointment with your service. You can’t always provide perfect service, so accept it when someone has reasonably complained and see if you can make it up to them in some way. A few different services — GetListed.org, Review Push, and Trackur — can help you monitor your reviews and save you the trouble of visiting all of your profiles across many sites. Having a few negative reviews isn’t the end of the world — it actually makes your business look real. Also, responding well can turn lemons into lemonade. I have seen polite, apologetic responses transform negative reviews into a positive outcome — and the full story makes your business look even better than if you only had uniformly positive reviews.
If you’re a business owner or contractor, then forgetting the local search rankings could be a mistake. For that, you need to have a website to showcase your contracting services properly. Your website needs to be efficient. To accomplish that, you should get some good features build into it. Above that, proper and detailed servicing listing, the name of your business, and business category with city or location presence are some essential elements to integrate into your website. Add all these things to the homepage of your website.
Rankings fluctuations can be panic-inducing, but they happen to everyone. That is just the nature of search engines. Following keyword rankings is like investing in the stock market: you’ve got to ride out the lows and trust it will go back up. When keywords fluctuate one to two positions a week and even 10 or 20 positions on occasion, that’s a relatively normal fluctuation and isn’t something to be worried about.
Well, are you tired of churning out your hard-earned cash to pay big-name brokers to provide you with useless dated and shared leads? If so, then you should know that there is a new and improved way of obtaining valuable and exclusive contractor leads…
This is probably the reason why there are few data driven sites at the top of the rankings. The programmer didn’t account for some search engines not following URLs with a ? in them. Then they come to search engine optimization consultants wondering why they can’t be found on search engines. Frames are another issue, in and of itself! They are a definite problem for some search engines to index.
Increasingly, search engines are adopting paid submission. A submission plan takes advantage of this by leveraging elements of Inclusion programs. Some search engines give higher relevancy to sites they find themselves or in one of the topic specific or reviewed directories. A submission plan takes advantage of these boosters.
When you have an online e-commerce store, it’s extremely important to drive people to your website from search engines. At Chatter Buzz we can help you rank in searches to drive relevant highly targeted traffic to your online store from search engines.
“They have to conceptualize what you’re doing so they can own it and feel confident that you’re making wise decisions for their company,” offers Chris Horton, head consultant at Dr. Rankwell, an SEO consultancy based in Lawrenceville, Ga.
With a primary office in Fort Lauderdale, PaperStreet is a Web design firm that serves customers in south Florida. This agency has an entire department that is dedicated to creating custom content for valued clients. Content creation includes articles that are written by professional authors. The text-based presentations are enhanced with digital illustrations and 3D animations that truly provide an immersive experience for website visitors. PaperStreet also uses analytical software to measure success rates of converting Web traffic from search engines. This firm has the abilities to take high-quality photos of subjects that are related to the niche of a given client.
Digital Marketing Team Support. Collaborate effectively with client’s Digital Marketing Team and be an effective contributor. Team members commonly include the business owner, web designer or webmaster, marketing agency, social media team, and possibly a copywriter or freelancer. Participate in meetings.
We install local phone numbers that point directly to your phone number, route email leads directly to your email and provide a world class lead management software so you can listen to the quality of the leads, manage all your email leads and know exactly how people are finding your campaign. Best of all, the leads are exclusive to you and only you.