Include a trust seal badge on your website home page. Trust seals are especially important for contractors, because people have a higher level of distrust or fear about whether a contractor is trustworthy or not. Reducing this by displaying your official certification badges or independent accreditation organization seals can increase your acceptance when people visit your site. One of the most recognizable and most effective badges is the Better Business Bureau badge. You pay a fee for accreditation and for BBB services. But it lends your business an instant level of trust with consumers that is worth it. It also provides a valuable local citation for ranking purposes.
Since you’re using a Schema template, you’ll get penalized pretty quickly if your site has inconsistent information across the web, so be absolutely sure that any other references to your site, and any other profiles you might keep, have exactly consistent information.
Your content can also be found by search engines and appear high in the search results local cities/towns, reaching potential customers through social media which you would never have reached yourself.
Whether you use our manual citations team or aggregator submissions, our citation-building services can push your data to thousands of online business directories, mobile apps and mapping services worldwide, ensuring NAP consistency and higher visibility in local search.
Content marketing is important because it is how customers find out what services to buy. Good content can highlight your service and keep it on the customer’s radar during the buying cycle, from the discovery of the service to the final decision. Even if your business receives personal contacts, referrals, and recommendations from most of its clients, people who want to do business with your business will search online to learn more about you and what’s being said before a customer decides to buy.
Local Seo Services
Florida SEO Company
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Florida Local SEO for contractos
We are here to plan and place broadcast and cable television, radio, print, digital and outdoor advertising for your campaign. As a leader in media planning and media buying, we have a proven track record of executing effective media campaigns throughout the country. We are your direct link to the media markets.
Media Equipment – Provides AV equipment (digital cameras, MP3 players, light kits, etc.) to the UVM campus community as well as provide technical assistance and instruction on the use of media equipment.
‘Localizing’ your website means including your city, county or region name naturally throughout your site. For businesses with several locations, this could involve creating separate pages for individual locations and other local content strategies, like getting involved with local/community events and featuring articles/information about them on the site.
“Thank you for expediting such a professional product. It has been a pleasure working with iMultimedia Services. Your technical staff was an absolute asset to have around. They worked well under pressure and adjusted quickly to technical issues. Your company hit the mark once again!”
It’s essential that your business have accurate name, address and phone (NAP) info in the top-tier electronic business directories such as Yelp, Google+, Bing, Yahoo, YP.com and others. At V Digital Services, we can claim, update and even create these listings for you to ensure that your business is represented accurately across the web.
Sherry Bonelli has 19 years of digital marketing experience. She specializes in SEO, Reputation Marketing, Social Media, Content Marketing, Retargeting and Display Advertising and other integrated digital marketing strategies that help make local and national businesses successful online. She LOVES combining digital strategies to get results! Sherry holds a Master of Internet Marketing and is a frequent speaker at industry events and webinars. She is also a contributing guest columnist on leading digital marketing websites. As a SCORE mentor for the SCORE East Central Iowa chapter, she enjoys volunteering her time to help small- to medium-sized business with their digital marketing strategies. Sherry is the owner of early bird digital marketing, a digital marketing agency that helps businesses get found on the Internet. She also serves as BrightLocal’s local search evangelist.
Multimedia Messaging Service (MMS) is a standard way to send messages that include multimedia content to and from a mobile phone over a cellular network. Users and providers may refer to such a message as a PXT, a picture message, or a multimedia message. The MMS standard extends the core SMS (Short Message Service) capability, allowing the exchange of text messages greater than 160 characters in length. Unlike text-only SMS, MMS can deliver a variety of media, including up to forty seconds of video, one image, a slideshow of multiple images, or audio.
V Digital Services specializes in promoting special offers. We know they can attract new customers and repeat business from your existing clientele. Our Local SEO team optimizes your business’ name, address and telephone number information on a multitude of important business directories to ensure that your company’s information is accurate, easily found and relevant to user searches.
For On-Page SEO, Local SEO depends on having information to tie your business into its real-world searchable context. The very first thing you’ll need to get a handle on is your NAP listing. Your NAP, standing for Name Address and Phone Number needs to be featured prominently enough for a crawler to find it on each and every page, and it absolutely needs to be consistent across the web. Using a Google my Business profile is a great step, which we’ll come to in due course, but there’s something even more pressing that you’ll need to get a handle on: your Schema markup.
Optimizing your website for local search. We ensure the search engines understand your business and your target area. We achieve this through schema markup, NAP data, and localized keyword optimization.
Have a blog on your site. Seriously. You may not be a great writer, but people will appreciate your honesty and realness. You may not think you have anything to say, but if you’re expert at your work you likely know more than you realize. Plan to post very brief updates on your blog about each type of service you do. Why do you do things in a certain way? What are special issues you face in your region for your type of work? What makes your work special compared to other providers? Also, mention in the blog posts about important events happening in your area. Is there a town festival coming up? A holiday? Blog regularly and it will result in augmenting your rankings.
While Local SEO does have a lot in common with more conventional SEO practices, it does a few things very differently and it does so with a slightly different purpose. Broadly speaking, while standard SEO is designed to help your brand, business, or page rank for a particular query or topic, Local SEO is designed to make your brand rank in a particular context. We’ve talked about this before, in our piece on Micro Moments and Local SEO, and if you’ve not seen that piece yet or if you’re not already familiar with the notions behind Google’s “Micro Moments”, we’d suggest that you start with it as a good overview of Local SEO in a general sense.
Fully populate each and every relevant section so that your listing is complete. If you’re a service business and don’t have a location customers or clients can visit, don’t worry; you can choose to hide your physical address as you’re setting up your Google My Business listing.
This comes from our latest Search Engine Optimisation Best Practice Guide, an in-depth report that’s invaluable for anybody working in digital marketing, looking to appoint an SEO agency, or simply trying to secure better search engine rankings.
Get professional help. It may be worthwhile to engage a professional search marketer to check out your online health with a local SEO audit. There are a variety of technical issues that can limit a site’s effectiveness in search engines. It might be worthwhile to have it checked out by a pro, upfront, and resolve anything that could hold you back. At minimum, sign up for Google Webmaster Tools and Bing Webmaster Tools accounts and see if they have suggestions for improving your site or if their bots are having trouble spidering your site’s pages.
Handset Configuration: Unlike SMS, MMS requires a number of handset parameters to be set. Poor handset configuration is often blamed as the first point of failure for many users. Service settings are sometimes preconfigured on the handset, but mobile operators are now looking at new device management technologies as a means of delivering the necessary settings for data services (MMS, WAP, etc.) via over-the-air programming (OTA).
Many aspects of your location information can be optimized for the search engines. Having your name, address, and phone number structured in a certain way can allow the search engines to find that information much more easily. Other on-page elements like titles and headings can be optimized for local as well.
Content is the foundation of any effective online referral marketing campaign. If you are a small business provider, a business specialist, the updated and interesting content is what keeps your target audience busy and eager to read what you have to say.
The number one benefit of a local contractor SEO campaign is increased profit. This profit comes from the contractors website being found well in the SERPs and well marketed to entice Internet searchers to select your site as the contractor to visit. This increased traffic is very good but it’s just the first step. Once we have site visitors we must convert those visitors to leads so that you can sell them your service. So, once they are on your site the marketing plan moves them through the site the way we intend for them to go so that they ultimately fill out a lead form or call you. The success of any local contractor SEO campaign depends on a well optimized and marketed website that builds trust within the visitor that you are the best contractor for them to hire. When you select us as your local SEO service they will have a very positive opinion of you before you have even met them.
Additionally, many social media platforms, like Hootsuite and Tiny Torch, allow you to monitor and get alerts any time your brand is mentioned. Whenever a review is left about your business, positive or negative, be sure to respond to it. That shows other people reading the reviews that you, the business owner, care what your customers think.
No duplicate pieces of information. Google will discredit businesses with multiple phone numbers or locations listed for one actual business. Weed out the superfluous and make sure all information written is accurate.
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Well, if you are paying for getting the SEO services for your contractor business, then proper SEO citations need to be done on your SEO marketing strategy. For this, you can ask your local SEO experts to provide you with the citation audit and they need to be consistent.
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Word of mouth is a major factor in the success of many local businesses. So increase your company’s online reputation, ask trusted customers to leave a positive review about your business online — and attract hundreds of new customers.
Your business name, address, and phone number should exactly match what is on your website. If it doesn’t, Google does not know which NAP (name, address, and phone number) is the correct one. Bungling this could really hurt your rankings. Learn more.