You should also be embedding a map link, like from Google Maps, into any relevant page. It can increase foot traffic, it’s best practice, and since it’s so easy to do, users may question its absence if you did choose to omit a map for any reason.
Local SEO marketing or local search optimization is the process of optimizing your owned properties to generate traffic from location based searching. The rapid growth of mobile usage and on the go searching has made local optimization an important focus for a variety of businesses, but most importantly for businesses with brick and mortar stores. It is estimated that 43% of all Google, 25% of all Bing, and 25% of all Yahoo searches are location oriented (Chitika – via Search Engine Land). In June 2013, ComScore announced that approximately 40-50% of all mobile searches carried local intent.
If you are taking the local SEO of your contractor, then the SEO marketing will prove very beneficial. It will help your potential customers get the easy way to find you. If you are availing the SEO marketing, your name will surely be in the local listings which makes your clients find you!
The method for determining whether a handset is MMS capable is not specified by the standards. A database is usually maintained by the operator, and in it each mobile phone number is marked as being associated with a legacy handset or not. This method is unreliable, however, because customers can independently change their handsets, and many of these databases are not updated dynamically.
In the example below, I type in the faux business name “Dogs and Cats For All” to demonstrate what you might see when you enter your business name. If your business is listed in Google Places, click on your business and edit it (go to Step 8). If none of the listings are your business, click on the option, “No, these are not my businesses. Let me create my business.” Continue to step 4.
Although Restoration Roofing had been in operation since 2000, they wanted to help take the business to the next level. They were trying to handle their website and SEO all in-house. They came to the realization that they were spending so much time focusing on managing their website and improving their SEO that they were not able to focus on the actual business and thus they hadn’t experienced the growth they would have liked.
If you want to utilize paid ads as part of your lead generation and SEO campaign, our advertising team members are Google partners, so you know they know what they’re doing and can help you increase your lead flow.
“Thank you for expediting such a professional product. It has been a pleasure working with iMultimedia Services. Your technical staff was an absolute asset to have around. They worked well under pressure and adjusted quickly to technical issues. Your company hit the mark once again!”
A study that tracked eye movement and click patterns in search results was conducted by Moz in order to show that when a search for “pizza” was performed, searchers focused on the local search results.
We serve companies nationwide! The team at My Miami SEO is not limited to serving only the Miami, Florida region – although we certainly do have our roots here. Thanks to the very platform we work on – the internet – we are able and happy to serve your company no matter where you live. Even if you cannot visit us in our physical location, we are available for Skype conferences which helps all of us put a “face to the name” of those we work with. No market or business is too large or too small.
Content is king, and your site will need more of it, guaranteed. The more content you have on your site, the more keywords you can target and the more traffic Google will send your way. In this step, we map out a content strategy for your site based on the keyword research.
This term simply refers to latching on to or establishing a presence on 3rd party websites or platforms that are ranking for the keywords you are targeting. So the thought process is that you can increase your company’s visibility by creating and building out a profile on these networks. Barnacle SEO is a key element to a successful local SEO campaign.
Localized Content Marketing. We optimize your content to draw in customers in your local area. Our goal is to work with you to develop informative, creative content that will keep your local audience coming back for more.
Second, digital marketing is a huge part of the success of any SEO program. If the team that does your search engine optimization doesn’t know how to create an effective Internet marketing strategy, you won’t succeed. Your site must turn site visitors into leads and ultimately into revenue and marketing is the way to make this happen. We employ SEO specialists, CDMP’s, professional writers and SEO website design developers so we can be sure our clients succeed.
We do this by putting our proprietary technology in the hands of our expert staff. This means you don’t have to spend anymore time worrying about if your online marketing budget is well spent, we will prove it to you. This allows us to offer high quality local SEO services to thousands of businesses across the United States and Canada.
It’s no secret that reviews continue to be important. Google, Yelp, Bing, and other review sites provide your volunteers and supporters with an opportunity to let the world know how they feel about your nonprofit.
Use a local number for your phone number. For your website URL, use the actual website or web page affiliated with your business. Individual practitioners who do not share leads and who do not have their own website (like some real estate agents and lawyers), will want to list their website as the profile page they have at their company’s website. This ensures that any visitor who clicks through to their site gets the accurate contact information for the agent/lawyer, as opposed to going to the company’s main page, where the lead could be pooled and sent to any agent or lawyer in the office.
Be sure the links to your site and within your site use your keyword phrases. In other words, if your target is Los Angeles home buyers, then your link’s title should be “Los Angeles home buyers” instead of “Click here.”
These days people depend on the internet to find information about all types of products and services. If your business isn’t found on local search results, you’ll miss out on new customers. Implementing a variety of Local SEO strategies for your business can help you show up on the internet map for future customers to see!
Multimedia Services is a service unit of College of DuPage and functions to satisfy the media communication needs of all administrators, faculty, staff, students and the community at large. Our mission is to provide support in all aspects of multimedia design, creation and distribution.
We are dedicated to the success of our clients and following ethical guidelines when working with our clients and working with the search engines we partner with. Our commitment to excellence means providing unparalleled customer service, accounts that perform better than our competitors and aligning goals so that both Logical Position and our clients can succeed. With so many different Google AdWords consultants and Google AdWords management companies to choose from, the most difficult decision you will make is selecting your agency. Once you choose us, sticking around is the easy part.
Local contractors have it difficult when it comes to online marketing. They are typically sole proprietorships or small, family-owned businesses, and cost-conscious. Owners and managers of these contracting companies typically don’t have a lot of time to devote to marketing activities, which they must do themselves while keeping their promotion budgets as low as possible. Local contractors are increasingly reliant upon a combination of word-of-mouth client referrals and search engine referrals. Word-of-mouth can grow naturally, but search engine rankings won’t always happen without intentionally feeding and watering a company’s online presence.
While you have been focusing your efforts on creating an amazing site for your business, have you thought about how mobile viewers are seeing your page? Mobile use is taking over the internet since everyone seems to have a tablet or smartphone. Every task that can be completed on a desktop can now be completed on a mobile device such as:
For this reason you should be using a local telephone number with an area code that matches your location. It’s ok to have a toll free number on your website, but if you want to have a higher Google Maps ranking, use a local number for your Google listing.
First of all, your content and web presence should be filled with high quality, useful information, graphics, and tools. Google’s search engine methods are not easy to fool, and why would you want to anyway? It’s one thing to get customers to your site and it’s another to encourage them to stay. We’ll start simply by making your site a mecca of quality information with helpful home page content and relevant information on every page that will direct and guide your customers.
In today’s world, everyone uses the Internet to search for services. In short, the Yellow Book is outdated. When people search for contractors online, they will undoubtedly contact the first handful of results. If you aren’t in that handful, consider yourself out of the mix. By increasing your SEO awareness, you will start gaining the organic traffic and start appearing in Google searches.
Search engine optimization isn’t just virtual nonsense! With local SEO and location specific marketing, we can help you get more customers in the door. Now more than ever, consumers are using search engines to answer their questions, solve their problems, and discover new services.
Word of mouth is a major factor in the success of many local businesses. So increase your company’s online reputation, ask trusted customers to leave a positive review about your business online — and attract hundreds of new customers.
Local Splash’s reporting system can show you how many impressions your business is getting (how many times your listing is seen on Google and Bing) as well as top search queries and where the requests for driving directions are coming from. You can view your rankings on Google and Bing, monitor your PPC campaign, view your listings and receive emails from customers all through our Local Splash Dashboard.
Stage one – Awareness. This is where people become aware of you and your service. This stage is where we drive “cold traffic” to your site. Cold traffic is people that don’t know you yet. We do this by getting you solid organic rankings by using strong SEO techniques, Google local listings, and/or paid ads on social media as well as Google.
Our Google AdWords program for local businesses helps secure sponsored ad space in Google search results. Our Google AdWords Certified Professionals construct ads for your local business that bring you quality traffic and you control the amount you spend. These ads run when you want – during business hours or 24/7, include your phone number, and are targeted to whatever geographic area you prefer. You get the business you want, to provide the best return on your investment.
Keep in mind that Googles algorithms can distinguish natural links from unnatural links. Natural links to your site develop as part of the dynamic nature of the web when other sites find your content valuable and think it would be helpful for their visitors.
A responsive web design simply means that your website has been constructed so that all of the content, images and structure of the site can be viewed the same way on any device. For instance, when a user accesses a site on their desktop, they are getting the full view of your website. In the same aspect, when that same user goes to visit the site from their smartphone or tablet, your website will retract to fit on the smaller screen they are using and will run properly. This way, your call to action can be seen, regardless of the screen size in front of your audience.
Google My Business is 14.7% of local rank. Working in congruence with these listings is your Google My Business (Google+) profile. Having your Google My Business page set up correctly is crucial if you want to show up in maps results. We know exactly what is needed to optimize your Google page. Don’t be surprised when your Google page starts getting heavy traffic, we set it up to drive consumers straight from Google into brick-and-mortar locations.
Per Google’s quality guidelines, use your actual business name and don’t try to add keywords or location in order to rank better. Learn strategies for ranking better in cities you serve. List your business name as you present it in the offline world. Since I operate my business as a sole proprietor, my name is my business name.
The seo team at OuterBox has been terrific to work with and it’s by far the best money I have spent to date on marketing. They set a plan, tracked our progress, made improvements each month and the results have been phenomenal! I highly recommend…
Our goal is to make your company more accessible to customers looking for your products and services. Helping you beat your competition and gain more business. Everybody searches online these days and they are researching more now than ever before. If that customer is not seeing your website within their research process, you are losing out on that potential business.
Another way to rank higher on Google Maps is to embed a Google Map on your website. Most businesses place a map on the contact page of their site. Embedding a Google Map is just another way to telling Google that your business is located where your listings says it is. Use the same address that you have on your Google My Business listing.
Multimedia messaging service was built using the technology of SMS messaging, first developed in 1984 as a captive technology which enabled service providers to “collect a fee every time anyone snaps a photo.”
It’s vital for your business to be found in the maps and organic search results if you are a local business. It’s now the most common way that consumers find local businesses and has far surpassed old media like print yellow pages. In fact since Google Maps was launched in late 2004, demand for the Yellow Pages has declined while the popularity of Google Maps has skyrocketed.
The search keywords do not show local listings. This is still true for many different keywords. The good news is that your competitors are not appearing, either. In this case, the organic listings will probably include internet business directories and websites it feels are most relevant to the searcher’s intent.
Having to rank for all these towns and cities and services is great news! This is where you can compete with the national franchises, giant lead aggregation sites (like Home Advisor), and massive localized directories like the BBB.
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According to Google, roughly four out of five consumers use search engines to conduct local searches. Yet many small businesses have not claimed even a single a local business listing online, which is a huge missed opportunity.
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Search engine optimization or SEO for short; is an important business tactic that is used to improve business website ranks in search results online. Local SEO services are especially significant for businesses with physical storefronts because it targets higher search results in specified local search markets. We do this through a variety of techniques including on-page optimization, local citations, link building, and local directory submissions.
We can make sure your website is optimized for mobile access, and that it can be found among the top Google results, so you’ll dominate the competition. We would love to provide you with a free website analysis and consultation for your North or South Florida business, giving you an honest assessment of the changes we can make to significantly improve your online presence.
The people at My SEO Guys really know what they’re doing and are just a pleasure to work with. Seeing my company on page one on Google has been thrilling and the financial impact has been lifestyle-changing. Finally, a company that does everything …
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We help businesses maximize their online presence with a personalized approach to digital marketing. By connecting your business with a dedicated strategist, we deliver seamless digital marketing strategies for businesses that want to be validated by existing customers and discovered by new ones.
In many markets we still have openings for roofers, fencing companies, mold remediation and removal companies, gutter contractors. There’s also some availability for HVAC contractors and replacement window companies. We only work with specialty contractors, not general contracting.
Your business name, address, and phone number should exactly match what is on your website. If it doesn’t, Google does not know which NAP (name, address, and phone number) is the correct one. Bungling this could really hurt your rankings. Learn more.
Fully populate each and every relevant section so that your listing is complete. If you’re a service business and don’t have a location customers or clients can visit, don’t worry; you can choose to hide your physical address as you’re setting up your Google My Business listing.
A common pitfall I see many contractors make when implementing this strategy is to duplicate their content across these pages. Best practices calls for making these pages as unique and as specific to the area as possible. This can include:
Having your nonprofits name, address, and phone number (NAP) consistent across the web is harder than you may think. These 3 simple things directly affect your search engine rankings and are used frequently by them.
A skilled advertising agency and media research company like Strategic Media has the experience and expertise to understand consumer behavior much better than a “run of the mill” web design company or an SEO company. The primary difference between Strategic Media, Inc. and our competitors reveals that we understand Internet consumer behavior and buying patterns. This may not be the same in Tampa as in Orlando FL or in St. Pete or in Sarasota. Some website designers and SEO companies look only at the number of times a keyword is searched without the more important understanding of how often that keyword converts to a sale. At the end of the day, the best local SEO service will be achieved by catching that customer at the moment he or she is ready to buy and being able to convert those consumer Internet searches into an Internet sale.