We know all about search engine rankings and have a reliable links sources to make our relationship really effective. We work with hundreds of webmasters who run the websites on gambling topics (including online casino, poker, blackjack, roulette, slots, casino games online) and who are ready to cooperate with our clients. Working with Top Casino EU you can get:
In recent years, the world of iGaming has totally exploded, reaching a total worth of £31.23 billion by the end of 2016 – and that’s expected to reach £57.73 billion by 2022. The non-remote gambling sector has also seen a modest increase since 2014: arcades, sports betting, bingo and casinos have all seen an improvement regardless of the arrival of the shiny-new and oh-so-convenient online gambling realm.
I have outlined below some of the core areas where online gambling companies are getting it wrong within SEO and in most cases these issues can also be resolved with a change of strategy and within the existing budgets available. It will require significant education and learning internally however, and if you’re looking for a longer-term sustainable SEO strategy, then education is required.
Feel free to try out different types of content, in various formats, and see what works for you. Original case studies, CEO features, success stories that provide an interesting view are more than welcome. Try to make your content irresistible by providing a quick solution to a problem or adding a new perspective on a popular topic. Whenever possible, encourage discussions among users and respond to comments.
My outreach is far more tailored and elaborate. I throw in a bio, examples of my published work and a brief employment history. There really is no substitute for published work, and I'm fortunate enough to have articles on websites like Buzzfeed and The Bleacher Report. My emails will be personalised, complimentary and explain why my content is suitable for the website's target demographic. Email outreach—summarised perfectly by this infographic—is a science in its own right.
Link URL targets for link building are another issue. The situation goes something like this, “we need to rank for [play online poker for free on mobile]”. There is a landing page created /play-online-poker-for-free/ (more on this later), with 200-300 words added to the page below the fold. The link team then immediately begins building low quality links to a low quality page within 1 day of the page being live. This page gets no social traffic, no high quality citations and is hidden in the depths of the website. This new URL gets 15 new links a month for 6 months. This creates a pattern of low quality signals and raises flags at Google putting you once again under the spotlight.