General contractors,nowadays, face various hurdles, when they try to grab the attention of the new customers. One of the most challenging things is that whenever someone is in need of the general contractor, he simply search on the Google and call on first few names on the list of Google search.
By following and implementing these five tips, you can increase your business’s online visibility, traffic, and qualified leads. Email Melody Infinger with questions or to request a free consultation.
Two places where you should focus on getting reviews are your business’s Facebook page and Google My Business page. These are big ones. Many people turn to social media to see what their friends and family think about a business, so having good reviews on your business’s Facebook page can help to draw in prospective customers. Getting positive reviews on your Google My Business page is crucial because these reviews show up on Google when someone searches for your business.
Citations are mentions of the business name address and phone number (NAP) on placements like online directories and websites. Search engines like Google consider a citation as a vote for the local business. The more relevant the citations are better.
The most important part of this list is the portfolio. A quality portfolio shows your experience, credibility, and reliability to finish a project. After a potential client is directed to your website, one of the first categories they will click on is your portfolio. It only takes one or two pictures for that customer to determine your businesses professionalism. That alone is a make or break deal for nearly every potential client. Having a strong, picturesque portfolio is a key to success in the contracting business.
Does your website have the chops to rank for all this? Or does your site rank for your hometown and that’s about it. Or has your online marketing company convinced you that SEO for contractors is difficult and takes a long time, and that all you need is SEM / PPC?
It is important to understand that keyword selection differs greatly when compared to standard search engine optimization. We analyze how a company determines the proper keyword selection based on information specific to the local audience which their client is looking to capture online. Having a better understanding of local search trends and how local Internet users access websites ensures a more successful local SEO campaign.
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Structured data markup — often referred to as “schema markup” or “schema.org markup” — can be added to your website’s code to provide search engines with more information about your business, like the products you sell, reviews you’ve collected, services you offer and so on.
Equipment is restricted to the Amherst College community, and to 5-College students taking a class at Amherst College that requires use of equipment. Because of high demand, video cameras, audio recorders and related production equipment are restricted to course-related projects. Faculty approval must be obtained.
Listings with reviews also stand out, so encouraging your customers to leave their opinions will increase your chances of success – if those opinions are positive, of course. SEO can’t help you if your food sucks.
Marketing is often seen as a chore—‘the work that you have to do when you’re not working’—and the less-than-enthusiastic result barely goes beyond a sign on the truck, a box of business cards, and a list of contacts. But our success depends on marketing not just our services, but also ourselves. Our credibility is our true calling card, and it’s important to get our reputation out there so that it’s as obvious as that sign on the truck. It’s our first and most important marketing tool because without it, we are nothing.
Content adaptation: Multimedia content created by one brand of MMS phone may not be entirely compatible with the capabilities of the recipient’s MMS phone. In the MMS architecture, the recipient MMSC is responsible for providing for content adaptation (e.g., image resizing, audio codec transcoding, etc.), if this feature is enabled by the mobile network operator. When content adaptation is supported by a network operator, its MMS subscribers enjoy compatibility with a larger network of MMS users than would otherwise be available.
Google wants you to use structured data markup because it helps their spiders better determine what your site content is about. Google even offers a Structured Data Testing Tool so you can check to see if your markup is properly implemented.
We hired Reinvent Business to create brand visibility and market awareness for our cannabis testing laboratory, a division of our public company. In a very short period of time we saw a huge increase in brand recognition and investors attention for our company which significantly increased our new customers and investors.
Trying to get you ranked for keywords that don’t matter – Getting ranked for a term like, “Best House Roofer for Layered Shingles in Residential Areas of Chicago” isn’t going to help you because no one searches for that term. On the other side, getting ranked for “Roofer” is way to competitive and would therefore cost you thousands of dollars, would probably take years, and would likely bring you tons of traffic that wouldn’t buy anything from you because they don’t live in your area. To avoid getting scammed, make sure you get a list of the keywords that the agency wants to target for you along with the search volume (approximate number of searches) for each keyword. Then, use some common sense to make sure that these terms are going to drive traffic to your site that will buy.
More and more customers use mobile phones or tablets to find the best local businesses while they’re on the go. In fact, mobile digital media time in the US is now higher at 51% compared to desktop use at 42%. Local SEO covers both PC and mobile internet access meaning you never miss out on a potential customer.
Burnt by SEO companies previously who used unethical link building practices, I was very skeptical to hire another SEO agency. During the sales process, I felt a bit more comfortable with Web Talent as their mottos are much different than I have heard previously. I…
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We concentrate on your ROI. And, while your website is delivering solutions to your visitors, YOU need to know whether or not these visitors are converting into paying customers. You also need to know that your money is being spent on techniques that are bringing you a solid return on your investment.
If you have a client who owns a big company with a popular website, ask if s/he will to link to your site. One single, authoritative and high-traffic site can do a lot more for you than a dozen poor-quality links.
Multi Media Services’ primary goal is the success of our clients. We are professionals at creating cost-efficient and effective media campaigns. Multi Media Services will meet and exceed our clients’ goals with superior media planning and buying services while providing unsurpassed customer service and competency.
Adam came to us with a background in teaching, writing, and a work history that included serving numerous small businesses (including assisting with content writing and marketing efforts). He was a natural fit, and enjoys connecting with our clients, creating unique content that reflects their culture and voice. We keep him busy! Adam handles blogging, email campaigns, website content creation, copywriting for print and promotional materials, social media, letters, mailers, and more. He also does a dynamo impression of Nicolas Cage, but you didn’t hear that from us. Adam lives in New Hampshire with his wife and two boys. He is also a 1st cousin of David’s wife!