Content marketing is important because it is how customers find out what services to buy. Good content can highlight your service and keep it on the customer’s radar during the buying cycle, from the discovery of the service to the final decision. Even if your business receives personal contacts, referrals, and recommendations from most of its clients, people who want to do business with your business will search online to learn more about you and what’s being said before a customer decides to buy.
We couldn’t agree more. SEO and especially local SEO are becoming extremely important to every business. People are constantly searching for businesses around them with their phones. Making sure you appear on the Google search results is crucial, but if you also have a website, it’s also important to make sure it’s mobile friendly. Customers may want to visit your website for more information and if it isn’t compatible with their phone, it can be very annoying. No one wants to pinch and squeeze their phone to zoom in to be able to read when they’re out and about.
The concept of localization focuses on spending time performing research and behavioral analysis of local web users within a given industry to better understand the target audience. This also includes being able to tailor content towards specific biases or trends within a local market when compared to the broader spectrum within the industry of the client. We evaluate whether the local SEO company understands how the local users think in terms of the products and/or services of the client.
When link-building explicitly for Local SEO, you’ll want to pay particular attention to things that directly relate to your physical location. Commercial directories, civic blogs and resource pages, and local news stations are particularly good, since the traffic you’ll get will be especially relevant.
In today’s world, everyone has a computer at their fingertips – their mobile phone. Research shows that four out of five consumers use their mobile phones for shopping, and that mobile searches lead to action nine out of ten times. Google and other search engines now include mobile users in their search results, so it is crucial that your company is represented in mobile search (local SEO).
Optimizing your website for local search. We ensure the search engines understand your business and your target area. We achieve this through schema markup, NAP data, and localized keyword optimization.
After receiving a confirmation message, requested equipment must be picked up in Seeley Mudd 110, Mon-Fri 9am – 5pm. You are responsible to tell us if you notice anything out of the ordinary before the equipment goes out.
LSC-Tomball’s department of Multimedia Services provides innovative assistance to administrators, faculty, staff and students wishing to enhance the dynamic nature of their instructional media for presentation.
EZlocal has been a huge help in increasing my business’s online visibility. It’s always a pleasure working with my account manager when changes and updates need to be made. It took about 4 months to see actual results, but now I show up on the…
Having worked with over 1,000 local businesses, V2 Local has developed specific digital marketing offerings that will provide our customers with the highest value. Since we only service local businesses, we have developed our services to be as efficient as possible, which provides our customers with the most value for their Online marketing budget. We understand what your customers are searching for and how to make your business stand out among the competitors.
Since you’re using a Schema template, you’ll get penalized pretty quickly if your site has inconsistent information across the web, so be absolutely sure that any other references to your site, and any other profiles you might keep, have exactly consistent information.
I was recently asked by Melody Infinger of A David Creation to provide a few of the local SEO tips contractors should follow to increase their online visibility and leads. Here are the top five areas that every contractor that serves a specific service area should keep in mind.
Our team is constantly evolving as internet marketing trends are constantly being changed along with search engine algorithms constantly being tweaked. It is critical that you engage a team who is not only knowledgeable, but passionate. One who truly enjoys staying up to date on the latest trends, fads, and algorithm updates.
The most common use involves sending photographs from camera-equipped handsets. Media companies have utilized MMS on a commercial basis as a method of delivering news and entertainment content, and retailers have deployed it as a tool for delivering scannable coupon codes, product images, videos, and other information.
Citations and link building are key services in determining trust in the eyes of the search engines. By focusing your business’ services and branding within your local area, you can create a lofty reputation that gets noticed in searches. We’ll start by gaining reputable links and citations from high-ranking sites in your industry like Yelp or the Yellow Pages. Then, we’ll work locally to gain links from websites in your area like the favorite little bakery down the street so that Google can see that you’re connected in and relevant to your community.
Remember, if your business shows up in the search results, you have one shot to get that person to click on your link. Don’t blow it by wasting characters that won’t help convince a searcher you’re worth looking at.
Great article! Glad to see you covered other important local listings sites other than just Google and Bing. We use Moz Local as well. Great tool to make sure you’re covering the entire table of local listings. I would also include adding your location into your Meta descriptions and titles where you see fit.
Don’t try to stuff your text with keywords. It won’t work. Search engines know if your use of a term is abnormally high because everyone tries to game the system, so this practice is a red flag. Search engines prefer natural language content.
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I had Boostability work on my site and saw real results. Not instant here then gone Pay-per-click results, but long lasting results. Long after my contract had expired I was still reaping the benefits of the marketing Boostability did for me. nBest money I have…
We are are a complete printing and packaging company that just launched our online printing store last year. Softline Solutions inreased our site traffic from under 10k visits per month mostly with PPC at the time, to over 30k in visits a month in just…
I should of researched this before i signed up with Tim at ezlocal. Bad customer service, if i have a question it takes multiple emails or phone calls to get a response.nI had a issue with google and my listing and i had to call…
Of course, paying for search is much more costly if you’re not optimizing your website for converting visitors into leads. This is why Contractor Nation only offers the Supercharged Website Program for Contractors – a complete turnkey solution to a contractors online marketing.
The leaders of high-tech healthcare systems typically have neither the time nor the experience to market their own business effectively. That’s where SEOAmerica, Inc. comes in. We have a proven track record of vaulting healthcare-based companies into positions of prominence and leadership in their respective markets.
Webcasting and video streamingWebcasting and video conferencing is a cost-effective way of communication, but it can be complicated to set up. Our service make it easy for you. No matter if you are looking just for a way to communicate with a small on-side team, or you have a long presentation with a speaker on the other side of the Globe; we can help. Click here for more information.
Most people think that content marketing is a relatively new advertising activity, but apart from the name “content marketing” there is nothing new about it. In fact, marketing professionals have made themselves known for sharing content in the first online business services years before the existence of the Internet, as we know it today. Content marketing has long been used in print as well. Business professionals who did not promote were encouraged by writing articles in journals. The articles contain short drafts that describe the authors’ references and the name of the company.
To embed a Google Map on your website, search for your business name in Google Maps. Click on the three lines next to your business name and click “Share or Embed Map” as shown in the photo below. Copy and paste the link on your business’s contact page.